As part of Corporate Edge’s sponsorship of the Marketing Week Effectiveness Awards Chairman Chris Wood last night presented the Financial Services Award to Lloyds TSB Group Marketing Director Nigel Gilbert. The award promotes the highest standards of achievement within the marketing of financial services firms and was won by Lloyds TSB following their very successful ‘For the journey’ campaign.
Over the last 30 years Corporate Edge’s brand strategists and designers have helped ensure the success of some of the world’s highest profile financial companies, from conceiving the Egg name in 1998 through to launching Aviva in 2004 and rejuvenating the M&G brand in 2008.