05 Feb 13

Are you ready for your six-seconds of fame?

It’s important for brands to use social media to communicate in many new and wonderful ways. You can’t just stick to the same old tricks with every post, diversity in the content you share on social media will keep your fans and followers engaged and interested. This is where Vine comes in. What is Vine? Hot [...]

Posted in: Brand strategy, Digital communications, Mobile, Social media
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09 Jan 13

We’re going back to the future in 2013!

Well here we are, 2013 has arrived. That means we’re only two years off Back to the Future day where we’ll be looking flash in our auto lace-up Nikes and zooming around on our hover boards. In fact, you can actually pre-order your hover board now. Until then, 2013 promises to be another exciting year of lifestyle [...]

Posted in: Brands, Innovation, Miscellaneous, Mobile, Tech, Technology
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01 Nov 12

Is Your Brand As Tech Savvy As Your Consumers Are?

With the daily sales rate of iPhones zooming past the world’s daily birth rate, and smart device sales outstripping PC sales 4:1, it’s no surprise that the explosion of the mobile device market has changed our most basic life behaviors. There are over 650k Apple Apps (June 2012), over 430k Android Apps (April 2012) and [...]

Posted in: Brand management, Brand strategy, Brands, Communications, Digital communications, Innovation, Miscellaneous, Mobile, Social media, Tech, Technology, User experience
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17 Jul 12

Ten apps we cannot live without and why

Here at Corporate Edge, we all love apps, so we’ve compiled a list of top 10 apps that we cannot live without and why: 1. TuneIn radio – We love having quick access to thousands of radio stations globally and on-the-move 2. Skype – We have friends all over the world and this helps us [...]

Posted in: Communications, Just for fun, Mobile, Tech
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02 May 12

Urban Mounds

As a follow-up to the Fleur’s post on the Bit on the side update, I attended the first Instameet Worldwide Anniversary with the Instagramers London community. It was great seeing both old faces from last year’s meet up as well as many new Instagram users. These “Instameets” bring together a community where our common interest [...]

Posted in: Design, Digital communications, Just for fun, Mobile, Social media, Technology
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18 Oct 11

Tueday Tech: My New PA

No, I’ve not suddenly hired a PA, I’m of course referring to Siri. It was time to move on from my tired iPhone 3GS so I bit the bullet and queued for 2 hours at the O2 store for my 4S. Aside from the technical improvements, new camera, etc, I was most intrigued by Siri. [...]

Posted in: Digital communications, Innovation, Mobile, Technology, Tuesday Tech
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04 Jul 11

It was the best of times, it was the worst of times…

“It was the best of times, it was the worst of times…” After 4 days of living through the mud and music, I am pleased to report that ‘brand Glastonbury’ is definitively alive and kicking, a good 40 years or-so since Worthy Farm and Michael Eavis first gave birth to the festival. The greatest trick [...]

Posted in: Brands, Just for fun, Miscellaneous, Mobile
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28 Jun 11

Do@ is all you need

So… searching with mobile devices has just become a lot easier, Do@ seems to have conquered the ultimate search issues by allowing users to seamlessly search across multiple mobile web apps. Do@ performs searches by generating several mobile apps at once, so we are no longer bedazzled by a random population of web links. If [...]

Posted in: Digital communications, Innovation, Mobile, Technology
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08 Jun 11

There’s more to mobile than talking

For my inaugural Class Act I presented about the trends and predictions in the mobile sector. One of the biggest barriers to selling mobile in to some clients is difficulty in proving ROI. Until quite recently there has not been many hard facts on mobile uptake, sales and performance to help create a compelling business [...]

Posted in: Business, Class Act, Digital communications, Mobile, Technology
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