I was recently reminiscing about my career and how things have changed since I started out 15 years ago. Back then, I was lucky to have a 14.4k modem that I could only afford to run for an hour or so a week. Now I’ve got a 40Meg permanent connection on which I can stream [...]

Since last Thursday’s (6 October) introduction of “Tesco law” (legal deregulation permitting non-law firms to provide legal services and external investment in law firms) we haven’t seen the launch of Tesco Legal in Tesco branches around the country. Although there are apparently plans being developed by the Co-operative and WH Smith. But how much of [...]

07 Sep 11

Reward me!

I embraced trans-atlantic flying over 20 years ago and would enjoy atmospheric cocktail-hour Virgin flights, when you could still smoke in the back 5 rows of a 747. Several long-lasting friendships were forged and kept, partly by leaving the office on a Friday lunchtime, landing in New York, or San Francisco, or (my favourite) Los [...]

With the rising rent on the high street, the chain stores are dominating more and more. The result is that there are less small, tailored individual shops catering for lesser known brands. I have recently started getting into online shopping because trying to find these more unique brands is becoming increasingly difficult. With time at [...]

Unless you’ve been stranded on a desert island without Internet connection for the last few days you will have heard a lot of talk about Google Plus. In case you haven’t, Google Plus (or is it Google+ ?) is a new way to stay connected with your friends, family and co-workers all at the same [...]

Kaiser Chiefs are inviting their fans to not only create their own album and design their own album cover but also have a cut from the sales! On Friday Kaiser Chiefs posted 20 of their new tracks on their website. They have invited fans to sample each song and chose 10 to go on their [...]

I’ve come across a couple of brand advertising campaigns of late which have really grabbed my attention. They’re worth a look when you get a sec: (click on the link, not the image) First up is Desperados (courtesy of a tip-off from @V3nnyG) http://www.youtube.com/user/desperados And then there’s Magnum: http://pleasurehunt.mymagnum.com/ I found these campaigns pretty inspiring. [...]

17 May 11

Sonic the brand

It’s been in the news again recently that electric car manufacturers will need to create an artificial sound due to the dangers of being undetected by unsuspecting pedestrians. Yet what might seem a headache to the engineers who have spent decades perfecting the art of silence, this may be an unforeseen opportunity. Legally sounds can [...]

12 May 11

Getting QRious?

By Ronan Harrington & Ven Ganeva They’ve been described as a confused crossword puzzle, a psychedelic postage stamp, and a bar code on drugs, but there’s no denying that people are starting to get curious about QR codes. For the digitally unenlightened, a QR (Quick Response) code is a 2-D barcode that can be scanned [...]

Why do some big brands fail when it comes to their online presence? In my opinion it’s all about the user experience… What do you think? Tweet

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